Comments on: How Teens Shop Online

By: Pintheinfo

Pintheinfo — Sun, 06 Dec 2009 03:55:57 +0000

hey sorry! just passed by consedince while for some articles for my freakin college agrrr anyway nice blog Will check it out Later on ,hope you accept me as a friend blogger. oh yeah will try to visit again thanks ^^

By: Janet

Janet — Sun, 17 Feb 2008 22:26:54 +0000

So what it would it take for you to buy clothes (cool, fun clothese that are reasonably priced) on line – without a name brand mall store behind them? What would cause you to do more than just look?

By: Becky Carroll

Becky Carroll — Mon, 17 Dec 2007 03:47:47 +0000

Gavin, you are right that the expectations of young people are rapidly changing! Companies need to tune-up their web presence in order to reach their young audiences.

Jon, thank you for the information. I wasn’t trying to imply that the Apple website was faulty or not working properly. The issue was not so much with the browser but with the overall experience. Teens need it to be fast and simple or they are gone. If Apple could make it as simple to view a video on their site as it is for a teen to view one on YouTube, they might stay and watch it there. On the newsletter, although we are on iTunes, we don’t get the newsletter. Better would be for Apple to email or text a teen with info they want – best is to ask the teen/customer how they want to receive the info! Thank you again, Jon.

By: Jon

Jon — Mon, 17 Dec 2007 02:30:47 +0000

1. Quicktime is part of iTunes.

2. When you download iTunes you enter your email and are automatically subscribed to Apple’s newsletter.

Your son’s problem seem to be with the browser not Apple’s website.

By: Gavin Heaton

Gavin Heaton — Thu, 13 Dec 2007 03:39:27 +0000

It is clear that most brands don’t quite understand the importance of social currency. Or if they do, they understand it in outdated ways. Kids have shifted their expectations dramatically and brands are not just missing the point, they are leaving the door open to their competitors. This is going to have large scale ramifications as today’s school kids enter the workforce. I think it is going to be fascinating.