Comments on: Social Media and Customer Retention http://customersrock.net/2008/02/12/social-media-and-customer-retention/ Focusing on customers, their experiences, and how businesses can make sure their customer experiences rock! Fri, 30 Jul 2010 13:43:57 -0500 http://wordpress.org/?v=2.8.4 hourly 1 By: Becky Carroll http://customersrock.net/2008/02/12/social-media-and-customer-retention/comment-page-1/#comment-2179 Becky Carroll Fri, 15 Feb 2008 23:42:35 +0000 http://customersrock.wordpress.com/?p=431#comment-2179 Chelle, Using Twitter for product or service updates is definitely a great way to serve up info for tech-friendly customers. Just ask them if they would be interested in using it, and if the answer is YES, go for it! Let us know how it works out. Chelle,

Using Twitter for product or service updates is definitely a great way to serve up info for tech-friendly customers. Just ask them if they would be interested in using it, and if the answer is YES, go for it! Let us know how it works out.

]]> By: Chelle Parmele http://customersrock.net/2008/02/12/social-media-and-customer-retention/comment-page-1/#comment-2180 Chelle Parmele Fri, 15 Feb 2008 17:51:14 +0000 http://customersrock.wordpress.com/?p=431#comment-2180 How interesting! Twitter for customer service. Huh. Love to see the case study on that one. I've been trying to figure out how to incorporate twitter here at our company. I just recently launched our (Its very bare bones right now) new social news room (http://news.paloalto.com/ and http://social.paloalto.com/) and thought putting twitter on the sidebar for product updates would be a good use of that platform. There are so many tools out there, the trick is finding the ones that will make the most sense with your customer and your message. How interesting! Twitter for customer service. Huh. Love to see the case study on that one.

I’ve been trying to figure out how to incorporate twitter here at our company. I just recently launched our (Its very bare bones right now) new social news room (http://news.paloalto.com/ and http://social.paloalto.com/) and thought putting twitter on the sidebar for product updates would be a good use of that platform.

There are so many tools out there, the trick is finding the ones that will make the most sense with your customer and your message.

]]> By: Becky Carroll http://customersrock.net/2008/02/12/social-media-and-customer-retention/comment-page-1/#comment-2182 Becky Carroll Wed, 13 Feb 2008 18:48:32 +0000 http://customersrock.wordpress.com/?p=431#comment-2182 Matt, you are welcome! Taking advantage of new technology to connect with our customers helps us not only to do some really cool things, but it can also force us to re-think our customer strategy and audience. More two-way, less preaching! Matt, you are welcome! Taking advantage of new technology to connect with our customers helps us not only to do some really cool things, but it can also force us to re-think our customer strategy and audience. More two-way, less preaching!

]]> By: Matt Dickman http://customersrock.net/2008/02/12/social-media-and-customer-retention/comment-page-1/#comment-2181 Matt Dickman Wed, 13 Feb 2008 18:33:01 +0000 http://customersrock.wordpress.com/?p=431#comment-2181 Becky -- I'm glad you liked the post, thank you for linking over. I really do think that Twitter (and Micromedia in general) have a lot of untapped potential. It's up to us to align it with the strategy and the audience to make it take hold and provide 2-way value. Becky — I’m glad you liked the post, thank you for linking over. I really do think that Twitter (and Micromedia in general) have a lot of untapped potential. It’s up to us to align it with the strategy and the audience to make it take hold and provide 2-way value.

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