Comments on: The Coffee Experience: Free Coffee at Starbucks http://customersrock.net/2008/04/08/the-coffee-experience-free-coffee-at-starbucks/ Focusing on customers, their experiences, and how businesses can make sure their customer experiences rock! Tue, 07 Sep 2010 11:18:37 -0500 http://wordpress.org/?v=2.8.4 hourly 1 By: Customer Experience Crossroads http://customersrock.net/2008/04/08/the-coffee-experience-free-coffee-at-starbucks/comment-page-1/#comment-2275 Customer Experience Crossroads Tue, 22 Jul 2008 10:00:23 +0000 http://customersrock.wordpress.com/?p=470#comment-2275 <strong>Starbucks customer experience: not special, not really even local...</strong> I walked through my local Starbucks yesterday to see what they'd done with their recent renovations. Kind of hoping it might be a more suitable location for a business talk than it was before. Sadly, there are now fewer seats... Starbucks customer experience: not special, not really even local…

I walked through my local Starbucks yesterday to see what they’d done with their recent renovations. Kind of hoping it might be a more suitable location for a business talk than it was before. Sadly, there are now fewer seats…

]]> By: Jack http://customersrock.net/2008/04/08/the-coffee-experience-free-coffee-at-starbucks/comment-page-1/#comment-2271 Jack Mon, 14 Apr 2008 18:49:58 +0000 http://customersrock.wordpress.com/?p=470#comment-2271 Check out my comments in my SWOM blog. It's important for independents to heed what Starbucks is doing, including buying out the maker of the Clover single-brew machine. Jack Check out my comments in my SWOM blog. It’s important for independents to heed what Starbucks is doing, including buying out the maker of the Clover single-brew machine.

Jack

]]> By: Becky Carroll http://customersrock.net/2008/04/08/the-coffee-experience-free-coffee-at-starbucks/comment-page-1/#comment-2273 Becky Carroll Thu, 10 Apr 2008 20:51:11 +0000 http://customersrock.wordpress.com/?p=470#comment-2273 Jack, thank you for bringing this up. The core elements of what a makes a brand/company special are critical to the customer experience. If they are lacking, the customers will feel it, and a poor experience will likely follow. Starbucks has to get it right when it comes to coffee; otherwise, anyone can play (including McDonald's and Dunkin' Donuts!). Jack, thank you for bringing this up. The core elements of what a makes a brand/company special are critical to the customer experience. If they are lacking, the customers will feel it, and a poor experience will likely follow. Starbucks has to get it right when it comes to coffee; otherwise, anyone can play (including McDonald’s and Dunkin’ Donuts!).

]]> By: Jack Shipley http://customersrock.net/2008/04/08/the-coffee-experience-free-coffee-at-starbucks/comment-page-1/#comment-2272 Jack Shipley Thu, 10 Apr 2008 18:27:52 +0000 http://customersrock.wordpress.com/?p=470#comment-2272 Once upon a time a book came out of Starbucks leadership titled "It's Not about the Coffee." Guess what. It really is about the coffee and all of the other <strong>fundamentals</strong> of creating a great customer experience. Once upon a time a book came out of Starbucks leadership titled “It’s Not about the Coffee.” Guess what. It really is about the coffee and all of the other fundamentals of creating a great customer experience.

]]> By: Becky Carroll http://customersrock.net/2008/04/08/the-coffee-experience-free-coffee-at-starbucks/comment-page-1/#comment-2270 Becky Carroll Thu, 10 Apr 2008 18:11:23 +0000 http://customersrock.wordpress.com/?p=470#comment-2270 Thanks for commenting, Lewis, with your Starbucks past experience! Yes, Starbucks will hand out samplers of anything you want to try, new blends or old. Indeed good to see them focusing on the customer's point of view. It will be interesting to see if customer perception of their coffee changes over the next few months as a result of the new roast and process. Thanks for commenting, Lewis, with your Starbucks past experience! Yes, Starbucks will hand out samplers of anything you want to try, new blends or old. Indeed good to see them focusing on the customer’s point of view. It will be interesting to see if customer perception of their coffee changes over the next few months as a result of the new roast and process.

]]> By: Lewis Green http://customersrock.net/2008/04/08/the-coffee-experience-free-coffee-at-starbucks/comment-page-1/#comment-2274 Lewis Green Wed, 09 Apr 2008 20:01:53 +0000 http://customersrock.wordpress.com/?p=470#comment-2274 Becky, Good for Starbucks. However... Handing out free 4 oz. cups of new varietals and blends used to be policy. Glad to see they are getting back to some of the old ways. Becky,

Good for Starbucks. However… Handing out free 4 oz. cups of new varietals and blends used to be policy. Glad to see they are getting back to some of the old ways.

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