As mentioned earlier this week, I am once again participating in the annual Bathroom Blogfest – Cleaning Up Forgotten Spaces Around Us. What, you might wonder, is that all about? As you know, here at Customers Rock! there is a strong focus on looking at your business from the customer’s perspective. Sometimes, that perspective takes place in the restroom, and this blogfest focuses on exactly that.
The customer experience travels everywhere with your customers, even into those forgotten spaces! Some of my fellow Bathroom Blogfesters have included other forgotten spaces in this year’s festival photos; I have chosen to stick with the main event, the restroom.
Last year, I spent time blogging about restroom signs. Some can be very confusing, and some can be amusing. These signs on the restrooms at the Kahului Airport on Maui make it very clear which room is for which people. I love it.
Customers Rock! tip: Having clear signs at your business makes for a simplified customer experience. Don’t try to be too “cute”, especially when it comes to signs on restroom doors! Customers don’t want to be embarassed if they can’t figure them out.
I was recently in the Venetian Hotel in Las Vegas during my time at BlogWorld; it is very upscale. I was impressed by my surroundings, and the ambiance carried over to the public ladies room as well (this one was by the Blue Man Group’s theater). Having my Flip Mino video camera in my purse (you never know when you might need it!), I took this tasteful video in the restroom to show off the beautiful fixtures. (Note: Don’t blink when you watch the video. I did it rather quickly so as not to be taping when another customer came in. It might have been difficult to explain!)
Customers Rock! tip: Try and keep your “forgotten spaces” consistent with the rest of your customer experience. Every interaction with your brand counts, even the bathroom!
Bathroom Blogfest ’08
If you would like to see more perspectives on the bathroom experience and other forgotten spaces, be sure to check out the posts from this past week at these other Blogfest participants below! You can see all my posts from last year’s Bathroom Blogfest regarding: Disney Bathrooms as well as Door Signs.
Susan Abbott at Customer Experience Crossroads
Katia Adams at Transcultural Marketing
Shannon Bilby at Floor Talk!
Laurence Borel at Blog Till You Drop
Jo Brown and the blogging team at Kohler Talk
Lisbeth Calandrino at Lisbeth Calandrino
Sara Cantor at The Curious Shopper
Becky Carroll at Customers Rock!
Katie Clark at Practical Katie
Iris Shreve Garrott at Circulating
Ann Handley at Annarchy
Marianna Hayes at Results Revolution
Elizabeth Hise and C.B. Whittemore at The Carpetology Blog
Maria Palma at Customers Are Always
Sandra Renshaw at Purple Wren
Kate Rutter at Adaptive Path
Claudia Schiepers at Life and its little pleasures
Carolyn Townes at Becoming a Woman of Purpose
Stephanie Weaver at Experienceology
C.B. Whittemore at Flooring The Consumer