The Hidden Power of Your Customers
A business’s current customer base needs to be considered among its most valuable assets. Discover the practical tools to grow this asset—and learn how to strengthen your business using social entrepreneur Becky Carroll’s four keys to unleash The Hidden Power of Your Customers.
This easy-to-read guide features useful steps, inspirational stories, and real-world examples so you can create a customer strategy that keeps customers coming back (and telling their friends and colleagues).
– Tony Hsieh, CEO, Zappos.com, Inc., New York Times best-selling author of Delivering Happiness
– Don Peppers and Martha Rogers, Ph.D., Co-authors of Rules to Break & Laws to Follow
– Rohit Bhargava, EVP at Ogilvy, Author of Personality Not Included
– Paul Greenberg, author of CRM at the Speed of Light, 4th Edition